SEO Manager
We're looking for an experienced SEO Manager to own execution and performance across a portfolio of assigned sites and projects. You'll turn SEO strategy into action across technical, on-page, off-page, and content initiatives, and be accountable for growth in organic traffic, rankings, conversions, and commercial impact. This is a strategic, hands-on role for someone who can challenge assumptions, bring clear recommendations, and roll up their sleeves to get results. You will report directly to our Senior SEO Manager, who sets portfolio-wide SEO direction and priorities, and work closely with our content, design, and development teams to make sure every page is technically sound and search-friendly.
Core Responsibilities
- Own SEO performance and delivery for assigned sites and projects within the priorities set by the Senior SEO Manager.
- Direct on-page and content optimization across assigned sites, from metadata and internal linking to content gaps and search intent.
- Own keyword research and competitive analysis to identify high-impact opportunities.
- Monitor performance through Google Search Console, GA4, Ahrefs, and other relevant tools; identify ranking changes, risks, and opportunities and turn them into clear actions.
- Run technical SEO audits, convert findings into clear implementation requirements, and verify that fixes land correctly.
- Collaborate with the Content Team to ensure new content is SEO-optimized before publishing.
- Support the Content Team with content templates and brief creation.
- Assess off-page performance, backlink profiles, and link opportunities or risks where relevant.
- Maintain a prioritized SEO roadmap and report progress, blockers, outcomes, and next actions.
- Support broader SEO and Content initiatives, including technical fixes, keyword research, competitor analysis, content uploads, and selected experimental or R&D projects as priorities change.
Requirements
- 3+ years of hands-on SEO experience, with evidence of owning delivery across sites or meaningful projects.
- Expert understanding of on-page SEO best practices, with strong technical SEO knowledge and a practical understanding of off-page SEO.
- Strong command of SEO tools such as Google Search Console, GA4, Ahrefs, and Screaming Frog.
- Comfortable working in a CMS and making HTML edits.
- Strong attention to detail and the ability to prioritize and manage multiple initiatives.
- Solid knowledge of affiliate marketing and iGaming.
- Excellent written and verbal English proficiency.
- Analytical mindset with the ability to turn data into strategy and clear, actionable recommendations.
- Vibe coding / Claude Code experience is considered as a plus.
What We Offer
- Fully remote with flexible arrangements; optional hybrid work from our Malta office.
- Small, collaborative team with direct impact and room to grow the role as volume scales.
- Exposure to SEO, content strategy, iGaming affiliate operations, and experimental projects.